In May 2025, ZIWI Peak, a renowned pet food brand, took significant steps to boost its presence in the international market. The company organized a high – profile brand promotion event in its native Australia. During this event, ZIWI Peak emphasized its commitment to quality, highlighting that all its products are crafted using fresh, locally – sourced ingredients from New Zealand. The brand adheres to strict production standards, ensuring that each item on the shelf meets the highest levels of quality and safety. This not only reassures pet owners but also sets a benchmark in the pet food industry.
In addition to the local event, ZIWI Peak has forged partnerships with several well – known international pet bloggers. Leveraging the vast influence of these bloggers on social media platforms, the brand effectively spreads its core concepts and product features. Through engaging posts, captivating images, and detailed reviews, these pet bloggers introduce ZIWI Peak’s products to a global audience. Whether it’s the unique drying process that preserves maximum nutrients or the wide range of flavors that appeal to even the pickiest of pets, the brand’s message is reaching far – and – wide.
This strategic collaboration with influencers has proven to be a powerful tool in expanding ZIWI Peak’s footprint in the international pet food market, making it a household name for pet owners around the world.
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