UK media reports claim Sam Thompson, a reality TV personality known for Made in Chelsea, is under scrutiny for allegedly using photos of cats to lure an individual identified as Zara into a misleading interaction. Sources close to the situation say Thompson shared images of kittens and adult cats—purportedly from his own pets—to establish rapport with Zara, but inconsistencies in his stories raised suspicion.
“Zara became concerned when Thompson sent duplicate cat photos from social media and failed to answer basic questions about the animals’ care,” a source told The Sun. Messages obtained by the publication show Thompson referring to a “rescue cat named Milo” while using stock images, later claiming the cat had “moved to a new home” when pressed for details.
Thompson’s representatives have not responded to requests for comment, but a legal source said the matter is being treated as a “potential case of misrepresentation.” Zara, who wished to remain anonymous, reported the incident to authorities, emphasizing the emotional distress caused by the deception.
Animal welfare groups have condemned the use of pet imagery for manipulation, with RSPCA spokesperson Emma Hughes stating: “Using animals as props for dishonest purposes undermines the trust between animal lovers and trivializes the responsibility of pet ownership.”
The case highlights growing concerns about online deception involving animal content. Experts advise verifying pet-related claims through video calls or asking specific care questions to avoid scams. Further details are pending as the investigation continues.
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